Editor's Letter: February 2011
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Every month, we hope, you flip through our pages and click through our website to find a few things worthy of your reading time — a few things that inform and entertain, that deepen your understanding of the business of providing financial advice to retail clients. But perhaps you have something to say, too. An opinion or an idea or inside knowledge of an important trend in the industry that you think our readers should know about and that you'd like to put down on paper — or, well, plasma — in your own words.
If that's the case, we'd like to invite you to contribute to our website Registeredrep.com through a cool new tool called Rep. Readers Write, which is currently in the beta phase. Rep. Readers Write will allow readers to upload stories to a special section of Registeredrep.com with a byline and bio. Those stories will then be approved and published by editors, with little or no editing. You could call it a kind of social blogging micro-site, though we will only publish those submissions that are well-crafted and thoughtful pieces on subjects significant to the wealth management industry. We love blogs, but not all blogs, and we aren't looking for the kinds of informal toss-offs or personal musings you sometimes see in the blogging format. The best of the columns submitted to Rep. Readers Write will ultimately run in other sections of our website, like Investing or Wealth Management or Advisorland, and some of these will also make it into the print magazine.
The idea for the Readers Write microsite first came about because we were getting such a flood of submissions from readers and industry members that we couldn't possibly keep up with them all. So we know there are a lot of you out there who want to make yourselves heard. If you like this idea, please write to Editor-in-Chief David A. Geracioti, or Features Editor Kristen French, and we can provide you with a link to the beta page and instructions for getting started. We look forward to hearing from you and reading your stuff!
Best,
(We thank you for your support. Drop us a line with your comments: 249 W. 17th St., New York, N.Y. 10011-5300. Or email us: dgeracioti@rrmag.com. Publisher Rich Santos can be reached at rich.santos@penton.com.)
